Optimizing Parent Tracking of School Work
Rapid User Research/Testings | Navigating Unclear Requirements | Handling Tool Failures
Details
Role
UX Designer
Duration
80 hours
User
Parents (and students) who use Google Classroom
Platform
iOS and PC
Skills
User Research, Persona, Flows, Visual Design, Wireframing, Prototyping, Usability Testing
Client
Academic Project
Tools
Figma, Otter.ai, Whimsical
Key Problem
User interviews showed that 80% of parents feel overwhelmed when keeping track of their child’s school assignments and, as a result, their child has forgotten to turn in assignments. Parents are already used to receiving other notification reminders from phone calendars, doctors offices, and even electronic watches. Incorporating reminder features to Google Classroom could exponentially support users managing school assessments and ease the amount of content load that needs to be remembered.
Key Business Implications
Google Classroom is one of the top learning platforms that schools became highly dependent on during the pandemic. Adding reminder features allows the platform to maintain its competitive advantage as other Learning Management Systems do not yet incorporate these features. This increases user retention as users do not need to use other services to remember tasks, as well as increases brand loyalty.
Objective:
Ease content load on parents and students in the Google Classroom app.
Solutions
Product Enhancement
Added a dynamic reminders feature to notify the user, making it easier to remember upcoming assignments
Visual Design Enhancements
Upheld brand’s guidelines by creating a UI Kit inspired by Material Design and Google Classroom’s brand guidelines
Interaction Enhancements
Reduced mental interaction cost by providing brief walkthrough steps
Impact
90% Task Completion Rate
Usability testing showed the large majority of testers successfully create reminders for assessments
Increased Productivity + User Retention
Qualitative research confirmed majority of users no longer felt the need to use additional tools to manage assignments